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I’m pretty sure the charity donation wasn’t planned. If it was, that’s an awfully small donation for what would’ve been a big community event. If they had planned this, I’m sure they would have actually partnered with a charity and encouraged players to donate or something, to have had an actually meaningful contribution.
I feel like you’re looking too deep into this. This looks more like the CEO just having a laugh with the community. Not everything is a conspiracy.