Among the star-studded Super Bowl ads that viewers saw during Sunday’s game was an awkward 30-second spot, filmed vertically on an iPhone, in which the rapper Ye talks about his new teeth and instructs the audience to go to Yeezy.com.

As of the morning after the game, when they visited the site, shoppers could find exactly one item for sale: a white T-shirt emblazoned with a swastika.

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    14 hours ago

    Edit: The store is gone, good work everyone!


    Whaaaaaaaaat the fuck. That is a Shopify store, and their terms of service explicitly state

    You can’t breach the social contract of commerce.
    There are activities we don’t allow on the platform because they breach the social contract of commerce. This means you can’t call for, or threaten, violence against specific people or groups. And you can’t sell products that facilitate intentional self-harm.

    https://www.shopify.com/legal/aup

    Pretty sure this shirt calls for violence against Jewish people. Anyone who cares to join me in reporting it can do so here: https://www.shopify.com/legal/tools/report-an-issue/report-a-merchant

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        14 hours ago

        Hell yeah, talk about collective action! I’m sure the reports from this thread weren’t the only ones, and it was probably already under review, but every pebble counts in a landslide. Thanks for letting all of us know 😊

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      421 hours ago

      calls for violence against Jewish people

      Considering that anti semitism is sadly cool again …

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        1617 hours ago

        I mean there is def an uptick, but lets make sure we’re not conflating anti-Israel/anti-zionism/anti-genoside with anti-semitism.

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        518 hours ago

        It always has for white supremacists, but recently Trump and Musk have emboldened them. They are no longer hiding behind dog whistles, they’re now seig heiling enthusiastically in public

        They are still the minority, anti-fascism is needed now more than ever. Nazi’s should never feel safe expressing their racist ideologies in public

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        316 hours ago

        Well, “criticizing Israel’s government for committing a genocide” anti semitism is still bad. But “being a fucking Nazi” antisemitism is fine /s