• @[email protected]
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    1 year ago

    “Tell me what your product is and why I should buy it”

    “Buzzword buzzword appeal to emotion happy white suburban family sugary jingle product in frame for like 1 second”

    “… what are you selling and why should I buy it??”

    The biggest problem with modern advertising is that they try to sell you on the idea before establishing what the idea even is. More often than not they’re not even selling a product so much as a lifestyle which will never apply to you, so why should you even care in the first place?

    • @[email protected]
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      41 year ago

      The biggest problem with modern advertising is that they try to sell you on the idea before establishing what the idea even is.

      This is definitely a running theme with ads, in fact there has been multiple instances where I have seen an ad, and despite seeing the entire duration I literally have no idea what was actually been advertised to me haha.

      • @[email protected]
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        11 year ago

        Probably to make you go look it up and get the brand further planted in your mind. Just my hunch.

        • @[email protected]
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          11 year ago

          Yeah definitely, I was thinking it was so you keep watching the ad till the end to work out what it’s for which is in the same vein