Anheuser-Busch Inbev said Tuesday that revenue growth in most of its global regions was offset by a drop in North American sales, in a sign of continuing fallout from a promotion with a transgender influencer that cost it sales.

The world’s largest brewer and parent company of Bud Light said adjusted earnings for the latest quarter rose 4.1% to $5.4 billion on revenues that climbed 5% to $15.6 billion.

Revenue in the United States for the July-September period, however, tumbled 13.5%. AB InBev, based in Leuven, Belgium, noted that sales to retailers were down “primarily due to the volume decline of Bud Light.”

Bud Light sales plunged amid a conservative backlash after the brand sent a commemorative can to transgender influencer Dylan Mulvaney in early April.

  • @Test_Tickles
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    78 months ago

    They aren’t. They are actually mad about how shitty their lives are, but rather than seek a way to improve their lives, they would rather drag everyone else down. The problem is that they hate themselves, and they are convinced that they must deserve whatever hell they have built for themselves because if they didn’t deserve it, something or someone, would come along and drag them out of their shithole. For all their talk about bootstraps, they don’t really believe it. Your station in life is where you deserve to be. That’s why they worship people like Trump and Elon. How could someone that rich ever be wrong?

    • @[email protected]
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      8 months ago

      this comment reads like projection. some of the most unhappy and bitter people I know are leftists. republicans can be retarded but most conservatives I know are in happy families with good jobs. Whereas the lefties I know are all “struggling artists” or similar, have no money, no children, no family, and hate everyone around them who disagrees with them.

      • @[email protected]
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        98 months ago

        What if I told you there’s a huge swathe of totally normal people who aren’t the psychopaths boycotting beer over a single advertisement or full on commie pinkos?

        • @[email protected]
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          -138 months ago

          people are avoiding a product that doesn’t line up with their values. isn’t that a good thing? or only when you disagree with those values?

            • @[email protected]
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              -68 months ago

              Just because you don’t personally agree with it doesn’t mean its not a value some might hold. Don’t be stupid.

          • @[email protected]
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            58 months ago

            Values? What values? Human beings not identical to you are alive, thats a value to you?

            Man, the “different values” thing is about work ethic, and sex before marriage, not other people being allowed to breathe.

            • @[email protected]
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              8 months ago

              The definition of values is “a person’s principles or standards of behavior; one’s judgment of what is important in life.”