Grocery store prices are changing faster than ever before — literally. This month, Walmart became the latest retailer to announce it’s replacing the price stickers in its aisles with electronic shelf labels. The new labels allow employees to change prices as often as every ten seconds.

“If it’s hot outside, we can raise the price of water and ice cream. If there’s something that’s close to the expiration date, we can lower the price — that’s the good news,” said Phil Lempert, a grocery industry analyst.

  • RBG
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    225 months ago

    This is news? I have seen those labels here in Sweden a lot already. Just no idea if they do those scummy on the fly price changes.

    • Altima NEO
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      5 months ago

      Best Buy has them too, here in the US. Its nothing new. This analyst making these comments about the price increases is just full of shit and trying to get his name out there or something.

    • @[email protected]
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      25 months ago

      Same here in New Zealand. Had them around for a while but never heard about flexible prices like this (other than items on sale of course)