I love reading how companies justify their expensive rebrands.
The flag symbol highlights our activist spirit, signifying a commitment to ‘Reclaim the Internet.’ A symbol of belief, peace, unity, pride, celebration and team spirit—built from the ‘M’ for Mozilla and a pixel that is conveniently displaced to reveal a wink to its iconic Tyrannosaurus rex symbol designed by Shepard Fairey. The flag can transform into a more literal interpretation as its new mascot in ASCII art style, and serve as a rallying cry for our cause.
Fuck off. This was designed by the intern the night before submission. It’s a fucking ascii dinosaur. The green doesn’t represent nature, it’s giving old monochrome monitor vibes, which doesn’t really scream “futuristic”. I’ve submitted enough bullshit design projects to know one when I see one.
Also, I love how these things always need a lengthy explanation of what all this design vomit is supposed to mean and what it symbolizes, because there’s no way you could tell by, you know, actually looking at it…
Yeah, and I very much associate it with Mozilla - the red one anyway. But the pixel art aesthetic brings Chrome connotations these days, and combining it with a dinosaur doesn’t help.
I’m happy to see the mascot get its time in the spotlight though.
I love reading how companies justify their expensive rebrands.
Fuck off. This was designed by the intern the night before submission. It’s a fucking ascii dinosaur. The green doesn’t represent nature, it’s giving old monochrome monitor vibes, which doesn’t really scream “futuristic”. I’ve submitted enough bullshit design projects to know one when I see one.
Also, I love how these things always need a lengthy explanation of what all this design vomit is supposed to mean and what it symbolizes, because there’s no way you could tell by, you know, actually looking at it…
You’re saying half-baked monochrome pixel art doesn’t come across as futuristic to you? Crazy!
To me it just reminds me of assets from the Dino game in Chrome. Good going, Mozilla.
To be fair, Mozilla had a dino first.
Yeah, and I very much associate it with Mozilla - the red one anyway. But the pixel art aesthetic brings Chrome connotations these days, and combining it with a dinosaur doesn’t help.
I’m happy to see the mascot get its time in the spotlight though.