A lot of people started their businesses on Tiktok. The Tiktok algorithm is actually way better than that of Instagram to reach your target niche. A lot content creators and marketing exes do realize this.

I don’t understand the mentality of users, of course of obviously older generation here, that realize Tiktok did in fact change a lot of people’s lives. It’s not just an app for dancing.

Let’s not forget the Tiktok Shop section.