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Here’s the thing: companies have learned they can add ads to make additional money without passing any of that on to their customers.
If you think you’re going to get a better rate for having ads, you’re fooling yourself. They’ll always charge as much as they can get people to pay and that amount isn’t affected by ads most of the time.
This is thinking based on emotion not reality, most of the internet is free because of adverts so your belief that it’s not used to lower prices is clearly silly. Yes companies love profit but they often increase profits by lowering prices to attract more business, it’s a perfectly valid business model to use adverts to reduce the cost to the customer and increase customer volume.