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Funny enough the only people who are going to feel it are the low level retail managers who are going to get yelled at for not meeting their YoY, and then not a peep the next day when they do double the sales
Senior management at a big retail outlet aren’t stupid, they know sales can be fickle, and store staff don’t have any control over sales on a day to day basis. They will also know this event is happening.
Nobody is getting yelled at over this.