Coprporates only understand 10k/10Qs, market caps, and wealth increase for shareholders. So, that’s right, quarter on quarter or year on year trend movements will be the only thing because certain EPS is not reached because sales was low, this is the only metric they will understand. I was watching a documentary once and there was a town or group of villages in India somewhere which had made a system to have near zero wastes in their eco system of crops and gardens and they went pretty much self reliant… I was like why can’t we do that… I don’t know whether that requires lots of research or whatnot… But if any significant group of people can do that, all of the system will come begging… On their knees or will try to destroy the doers.