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I still think the problem is a lot of people value in-group membership too much. Like, we all want to fit in with our friends and loved ones. But some people really will jump off a bridge and die because their friends are doing. It’s like, I don’t know, a hit of cocaine every time they do their in-group rituals or go to a rally or whatever. I don’t know how to fix that. It seems like it might be deeply baked into human brains.
But if we even wanted to start, we’d have to give these maga-hats a better group to belong to. If these people channeled their weird in-group masturbation energy into, like, cleaning up litter or knitting or whatever, we’d all be so much better off.
We probably need to get rid of a bunch of billionaires who are pumping out horrible content 24/7, too.
I’ve heard it described as the “super tribe” effect. We form surrogate tribes around ideas, rather than blood. It’s the same thing that holds football fans together, or nationalism.
It’s hard to overcome, since it’s not a rational effect. The best bet is to subvert the entire group identity. Unfortunately, that’s exactly what the billionaires have already done.