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This might surprise you to learn, but boomers are, in fact, people. They might not be the driving force behind the parts of the digital economy you care about, but they still count. They still make money for the services they use.
Obviously. But have you accessed fb in the last 5 years? There’s no content anymore, just ads.
I stopped using Facebook long ago, but that doesn’t really matter. I’m not really their target demographic anymore. I expect neither are you. I know people who use Facebook regularly for one reason or another. I don’t think that use looks much at all like it did in 2007, but they’re still using it.
@Lazylazycat @Silentiea Same. You don’t follow boomers, too, do you?
Just family members of that age group really.
I hazard to guess they are the most likely to engage with adds like popups, and banners, and be least likely to recognize native advertisement.