• @[email protected]
    link
    fedilink
    201 year ago

    No joke, it’s all the seltzer marketing that gets people to spend way more on way less alcohol.

    It was successful as fuck. Just look at all the streamers shilling it.

    • @[email protected]
      link
      fedilink
      91 year ago

      How is it spending way more on way less alcohol? In my area a 12 pack of Trulys is comparable to a 12 pack of Corona and they have roughly the same alcohol content

    • paraphrand
      link
      fedilink
      English
      5
      edit-2
      1 year ago

      Correct me if I’m wrong, but I think hard Seltzer is technically classified as beer?

      It says “BEER” on the back of White Claw cans.

      Can you clarify your point?

      • SolidGrue
        link
        fedilink
        English
        41 year ago

        If I was making hard seltzer at scale, I’d consider two options:

        1. Cut some Everclear 97% and some flavorant into water, and throw 30psi of CO2 on for it a few days (expensive)

        2. Ferment some dextrose, rack it off the yeast cake, add some flavorant, and throw 30psi of CO2 on it for a few days (cheap)

        My hombrew club hated me.

        • paraphrand
          link
          fedilink
          English
          11 year ago

          What you are doing probally does not sound as romantic as what they are doing. 🤣