Not sure there’s much reason for Meta to cave: Meta’s Canada news ban fails to dent Facebook usage

Daily active users of Facebook and time spent on the app in Canada have stayed roughly unchanged since parent company Meta started blocking news there at the start of August, according to data shared by Similarweb, a digital analytics company that tracks traffic on websites and apps, at Reuters’ request.

Another analytics firm, Data.ai, likewise told Reuters that its data was not showing any meaningful change to usage of the platform in Canada in August.

Doesn’t seem like news was providing Meta much value.